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2011年5月5日星期四

Square Feet: To Meet Demand for Chips, Samsung Bets Big on Austin

Samsung, based in South Korea, is spending billions to expand its only factory in the United States to make logic chips that analysts believe will go into many Apple iPhones and iPads. When completely finished next month, the plant will be 2.3 million square feet, one of the largest factories of any kind in North America.


Samsung, now the world’s largest maker of computer memory, has a lot riding on the plant. Analysts say the expansion will give it more space to produce chips for other semiconductor companies and help it take on contract chip companies like GlobalFoundries and Taiwan Semiconductor Manufacturing Company.


“I don’t think Samsung would ever want to be No. 2 in any market,” said Catherine Morse, the general counsel and director of public affairs at Samsung Austin Semiconductor.


After a falloff in demand for computer chips that started in 2008, the semiconductor industry roared back last year as consumers and businesses started buying more computers and mobile devices. Worldwide semiconductor sales climbed 32 percent to almost $300 billion, according to the semiconductor research firm Semico Research Corporation, and are expected to grow 2 percent this year.


As the miniaturization of circuits continues and more everyday objects incorporate computers, semiconductor companies are making chips that are found in devices as diverse as refrigerators, GPS locators and cameras.


Chip makers ramped up their global spending on land, equipment and buildings last year by 91 percent over 2009 to nearly $50 billion. This year, Semico Research predicts, semiconductor companies will invest an additional 15 percent.


The chip industry requires tremendous amounts of money. A new plant costs about $6 billion, according to the Semiconductor Industry Association, so only the largest chip makers can afford to build their own. Smaller companies team up with other companies to build a factory or have contractors make their chips.


“This is a very risky business that’s not for the faint of heart,” said Len Jelinek of the market research firm IHS iSuppli in Scottsdale, Ariz. “It’s like putting down $1 billion on the craps table. You’ve just thrown the dice and they’re in the air. You hope they land the right way and you make money.”


The semiconductor industry is an international one. Although it began in Silicon Valley, it has since gone global and many of the world’s chips are now made in Asia. Chip companies prefer to have their manufacturing scattered across the globe to be closer to customers and engineers — and to reduce risk in case of a cataclysmic event, like the recent earthquake in Japan. New and expanded plants are under construction in China, Germany, Japan, South Korea, Taiwan and the United States.


Samsung chose to expand in Austin, said Burton Nicoson, vice president of manufacturing at Samsung Austin Semiconductor, because of “the infrastructure and support system here — you can’t get that from anywhere else.”


Other draws were the city’s legacy of semiconductor?manufacturing and the University of Texas, which produces large numbers of skilled engineers, Mr. Nicoson said.


“Austin has a youth about it,” he said. “It really helps us with recruiting.”


While smartphones and tablets are largely driving the semiconductor industry’s growth spurt, demand for chips for personal computers and data centers, where information is stored on thousands of servers run by companies like Google and Microsoft, remains strong. Last year 350.9 million computers were shipped, versus 289.7 million tablets and mobile phones, according to the technology research firm Gartner.


“Semiconductors are the critical components for the whole infrastructure that gets data to you quickly,” said Bob Johnson, research vice president in Gartner’s semiconductor group in San Jose.


Intel, the world’s biggest chip maker, is spending up to $13 billion to build two new factories and upgrade four others in Oregon and Arizona over the next few years. Construction began in the fourth quarter of last year and is expected to be complete in 2013.


About every two years Intel upgrades its manufacturing processes to make chips that are smaller, cheaper, more powerful and use less power. The chip giant is upgrading four plants to produce 22-nanometer chips and is building two new factories, one in Arizona and one in Oregon, devoted to 14-nanometer chips. “When you make an investment in a factory, you’re essentially placing a bet on a manufacturing process that’s not yet done, for products that are not yet designed, to sell into a market that is not yet there,” said Chuck Mulloy, a spokesman for Intel’s technology and manufacturing group.


GlobalFoundries, a contract maker of semiconductor chips, is doubling the amount of money it spends this year to $5.4 billion, from $2.7 billion, as it expands two factories in Germany and Singapore and builds a new one near Albany.


GlobalFoundries, of Milpitas, Calif., is a private joint venture between an investment company of the government of Abu Dhabi and the chip maker Advanced Micro Devices. It expects to spend more money than it makes this year as it tries to become the biggest foundry, or contract chip maker, in the world. Sales are estimated at $4 billion in 2011.


Near Albany, in Malta, N.Y., GlobalFoundries is investing $4.6 billion in a factory that will produce 28-nanometer chips for a wide variety of customers. The 1.5 million-square-foot plant will be at full production in 2013.


“The appetite for tablet computers is a huge part of this move,” said Travis Bullard, a GlobalFoundries spokesman. “We’re adding more and more capacity to meet that demand.”


 

2011年5月3日星期二

Media Decoder: Samsung Takes New Camera on a National Tour

 Samsung will go coast to coast to highlight its SH100 camera.

The makers of the Samsung SH100 digital camera are taking a literal approach to product placement in a marketing campaign that starts on Monday.


The campaign, called the Samsung Coast to Coast Photo Post, will put a single SH100 into the hands of people in 25 cities across the country so they can use it to post photos on various social media sites like Facebook, YouTube and Picasa. The campaign is intended to highlight the camera’s ability to instantly upload photos to the Web, something that an increasing number of cellphone cameras already do.


“We know consumers are increasingly sharing content,” said Reid Sullivan, the company’s senior vice president for mobile entertainment for the United States, adding that the quality of cellphone camera photos is no match for the Samsung device.


Samsung teamed up with the digital agency Mekanism to create the campaign, which is scheduled to start in Los Angeles and end in New York City at the end of the month. The initiative represents the first time the brand and the agency have worked together.


In order to pass the single camera from city to city, a small team from Samsung will visit each location and hand over the device to a person they have deemed a “social influencer” for the day. The goal is to create “little snapshots of Americana,” Mr. Sullivan said.


Representatives from Mekanism will document the approximately 3,600-mile journey in user-generated photographs, and the collection will be shown at a gallery event in June in New York City. The photo that generates the most “likes” on Facebook will be deemed the best of the bunch. Additional promotions will include product demonstration videos on YouTube, in-store dealer promotions and newspaper ads.


 

2011年4月23日星期六

Samsung Countersues Apple on iPhone and iPad Patents

SEOUL, South Korea (Reuters) — Samsung Electronics filed a patent lawsuit on Friday against Apple over the iPhone and iPad in a tit-for-tat case after Apple claimed Samsung’s smartphones and tablets “slavishly” copied its products.


Apple filed a lawsuit last Friday accusing Samsung of violating patents and trademarks of its iPhone and iPad, as the popular gadgets are being threatened by the fast rise of rival devices based on Google’s free Android operating system.


The legal battle could jeopardize business ties between the two technology companies. Apple, based in Cupertino, Calif., relies heavily on Samsung for components like chips and LCD displays.


Operating systems have emerged as the crucial battlefield for dominance of the world’s smartphone market. Android became the most popular smartphone software in the United States in the three months ending in February, ahead of the software of Apple and Research In Motion, according to a recent survey by research firm comScore.


Samsung is one of the fastest-growing smartphone makers on the back of the Android boom and has emerged as Apple’s strongest competitor in the tablet market, with models in three sizes.


In a statement, Samsung said on Friday that Apple’s iPhone and iPad infringed its 10 mobile technology patents and it called for Apple to stop infringing its technology and compensate the company.


The suits, filed in South Korea, Japan and Germany, involved 10 claims of infringements mainly involving patents for power reduction during data transmission, 3G technology for reducing errors during data transmission and wireless data communication technology.


“Samsung is responding actively to the legal action taken against us in order to protect our intellectual property and to ensure our continued innovation and growth in the mobile communications business,” the statement said.


Global technology companies are locked in a web of litigation as they try to defend their shares of the booming tablet and smartphone market.


Strong sales of the iPhone and iPad translate into more revenue for Samsung. Apple was Samsung’s second-biggest client after Sony of Japan last year, bringing in around 6.2 trillion Korean won ($5.7 billion) in sales, and is widely expected to become Samsung’s top client this year.


The battle comes ahead of Samsung’s release of a new version of its successful Galaxy S smartphone next week in Korea, a crucial product for it to meet its goal of sales of 60 million smartphones this year.


 

Samsung Countersues Apple on iPhone and iPad Patents

SEOUL, South Korea (Reuters) — Samsung Electronics filed a patent lawsuit on Friday against Apple over the iPhone and iPad in a tit-for-tat case after Apple claimed Samsung’s smartphones and tablets “slavishly” copied its products.


Apple filed a lawsuit last Friday accusing Samsung of violating patents and trademarks of its iPhone and iPad, as the popular gadgets are being threatened by the fast rise of rival devices based on Google’s free Android operating system.


The legal battle could jeopardize business ties between the two technology companies. Apple, based in Cupertino, Calif., relies heavily on Samsung for components like chips and LCD displays.


Operating systems have emerged as the crucial battlefield for dominance of the world’s smartphone market. Android became the most popular smartphone software in the United States in the three months ending in February, ahead of the software of Apple and Research In Motion, according to a recent survey by research firm comScore.


Samsung is one of the fastest-growing smartphone makers on the back of the Android boom and has emerged as Apple’s strongest competitor in the tablet market, with models in three sizes.


In a statement, Samsung said on Friday that Apple’s iPhone and iPad infringed its 10 mobile technology patents and it called for Apple to stop infringing its technology and compensate the company.


The suits, filed in South Korea, Japan and Germany, involved 10 claims of infringements mainly involving patents for power reduction during data transmission, 3G technology for reducing errors during data transmission and wireless data communication technology.


“Samsung is responding actively to the legal action taken against us in order to protect our intellectual property and to ensure our continued innovation and growth in the mobile communications business,” the statement said.


Global technology companies are locked in a web of litigation as they try to defend their shares of the booming tablet and smartphone market.


Strong sales of the iPhone and iPad translate into more revenue for Samsung. Apple was Samsung’s second-biggest client after Sony of Japan last year, bringing in around 6.2 trillion Korean won ($5.7 billion) in sales, and is widely expected to become Samsung’s top client this year.


The battle comes ahead of Samsung’s release of a new version of its successful Galaxy S smartphone next week in Korea, a crucial product for it to meet its goal of sales of 60 million smartphones this year.


 

2011年4月11日星期一

Samsung Nexus S 4G hits the FCC

 By Donald Melanson posted Apr 9th 2011 9:08PM Sprint still isn't offering anything more specific than "this spring" for a Nexus S 4G launch date, but it looks like we may now at least be one step closer to a release. The Google-approved phone just turned up at the FCC this weekend under the guise of "SPH-D720," which we've already had some indication was indeed Nexus S 4G's model number, and which has also turned up on Samsung's own site for the phone before being removed for one reason or another (see an image of the cached site after the break). As you can see above, the illustration also cuts a familiar outline, and the FCC tests reveal the presence of a Sprint-friendly WiMAX radio, which folks will hopefully be able to put to use sooner rather than later.



View the original article here

2011年4月10日星期日

Samsung intros new 1080p LCD HDTVs, Ethernet / interactivity included

 By Darren Murph posted January 6th 2008 5:01PM If you've got a thing for cutting-edge LCD HDTVs, you've come to the right place. Starting with the big boy, we've got the 65-inch LN52A750 (also available in 40-, 46- and 52-inches), which sports a 1080p resolution with 120Hz Auto Motion Plus technology. Additionally, you'll find an Ethernet connection for accessing customizable RSS feeds, 1GB of internal flash memory that "includes interactive content such as cooking recipes, children's entertainment, HD artwork and more," a four-millisecond response time, four HDMI 1.3 sockets with CEC and a USB 2.0 port for connecting PMPs and the like. Also on the way is a slightly downgraded 6 series sans flash memory and side mounted USB port, due in March in the same sizes.


LN40650T
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The less impressive LN40A450 (available in 19-, 22-, 26-, 32-, 37- and 40-inch sizes) caps out at 1080i, touts up to three HDMI ports and will be available in pearl white (select models only) or piano black. Unfortunately, Sammy's not doling out any more information than that at the moment, but both lineups are scheduled to land this March at prices unbeknownst to us. The 5-series of LCDs come in 32-, 37-, 40-. 46- and 52-inch sizes, adding touch sensitive buttons, two more HDMI ports and a side mounted USB jack. All are due in March.

LN32A550P: